Day: May 29, 2010

Marketing win!

A retailer was dismayed when a competitor selling the same type of product (all natural vitamin and other assorted health goods) opened next-door to him, displaying a large sign proclaiming “Best Deals”.

Not long after he was horrified to find yet another competitor move in next-door, on the other side if his store. It’s large sign was even more disturbing- “Lowest Prices”.

After his initial panic, and concern that he would be driven out of business, he looked for a way to turn the situation to his marketing advantage. Finally, an idea came to him. Next day, he proudly unveiled a new and huge sign over his front door. It read,

“Main Entrance”!

If at first you don’t succeed …

An interoffice softball game was held every year between the Marketing Department and support staff of one company.

The day for the game came, and hard as the Marketers tried, the support staff whipped the insurance marketing Department soundly.

In their best tradition, the Marketing Department decided to find the best ‘spin’ they could on the dismal result. They showed how they earn their keep by posting this memo on the bulletin board after the game:

“The Marketing Department is pleased to announce that for the recently-completed Softball Season, we came in 2nd place, having lost but one game all year.

The Support Department, however, had a rather dismal season, as they won only one game all year.”

Consultation Fees

A Texas Maritime lawyer‘s dog, running around town unleashed, heads for a butcher shop and steals a roast. The butcher goes to the lawyer’s office and asks, “if a dog running unleashed steals a piece of meat from my store, do I have a right to demand payment for the meat from the dog’s owner?” The lawyer answers, “Absolutely.”

“Then you owe me $8.50. Your dog was loose and stole a roast from me today.”

The lawyer, without a word, writes the butcher a check for $8.50. The butcher, having a feeling of satisfaction, leaves.

Three days later, the butcher finds a bill from the lawyer: $100 due for a consultation.